The Blog Post

If you are a football fanatic, then the word you are going to zoom in on, upon viewing that headline will be post (as in goal post). Strangely enough, football and blog writing work really well together as is evident from the plethora of football blogs that have sprung up online.

Whether you are a Man U supporter, a Liverpool fanatic or are bonkers for all things Arsenal, we all follow football, right? What better way to showcase your passion for your team than turning into a football blogger.

Blogging is an excellent medium for football fans to get their fix of the latest transfer news, keep up to date with their teams’ standing in the league table or simply share their views on the game. Being a football blogger also helps you to connect with other like minded soccer souls So, if you are itching to rave about that sweet curling shot you saw over the weekend or you want to rant about your team manager’s stupid selection, then what are you waiting for? Get in vogue and start chronicling your life as a football supporter.

However if you do not have the time to be regular blogger, you can be an avid reader of football blogs. The advent of the internet has witnessed a big shift of fan generated passion and energy from fanzines to sports blogs that have acquired massive followings.

There are a wide variety of football blogs to choose from, ranging from team centric blogs to professional blogs that cover the sports media. ‘The Football Express’, ‘Soccer Lens’ and ‘Deadspin’ are examples of the latter that have proved to be very popular with fans. For instance, Deadspin was launched in September 2005 and since February 2010; the site has drawn over 462 million visitors and around 573 million page views. Deadspin has adopted a very humorous, laidback and dry editorial tone and often picks on mainstream media personalities.

Another popular place to check out football blogs is, where one can get the inside tips from some of the best footballers like Michael Ballack and Alexandre Song, along with some insightful writing by respected journalists. ‘Lord of the Wing’, who can be found at Ole, is also worth a read. You may be interested in European football; in that case ‘Football Italia’ comes highly recommended. If you are looking for the sharpest mind on football tactics, then reading Jonathan Wilson at ‘Guardian Sports Blog’ is a must.

A blog can be extremely potent weapon to achieve more traffic and eyeballs online. For this same reason many companies big and small have a Blog. The companies have realized that blogs can be very helpful if they regularly updated with news and promotions. Fresh blogs keep not only loyal customers informed and glued but also educate and attract potential clients. These blogs are also picked up by online and traditional media companies and a company can get publicity for free.

Blogs which allow readers to post comments, open the door of communication. This enables clients & customers to express their opinion, appreciation and even complaints about the company. In this way a company knows public perception and can immediately address the problem before it gets too hot to handle. Comments from potential clients may have new ideas or suggestions which can help the company more insight in to what the market needs.

Apart from the above mentioned benefits there are other advantages too. Blogs with fresh content are lapped up my search engines. Search engines love blogs with content. This can help the site achieve Top Google Positions for the relevant keywords. Top positions not only help a site get more relevant traffic but also help showcase their pre-eminence in their industry.

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